New posts two days in a row. Must be a slow week.
So, I said, perhaps cryptically, that I would post today about perception and celebrity, and why it's so awful to not have the latter. I don't really have a witty preamble for you, so let's get started:
I do not react strongly to celebrities.
This is probably because my father
is one, albeit not on the same level as a Sarah Palin or a (God forbid) Kid Rock; he was, however, a musician in a famous band, and that meant that my perception of the situation was different than others. To keep it simple and boast-free, I grew up around famous people--not as family, with the exception of my father, but as people who stopped by, who called on the phone, who we complained about at the dinner table the same way anyone else complains about their friends or their boss. The veneer of mystery was off them. They were just people.
Oh, sure, I get nervous around celebrities, but I don't know if my pulse pounds any louder than when I have to talk to a stranger that someone I know thinks well of; it's not so much the aura of Very Famous as it is the concern that I'm going to say something embarrassing to someone smart. If anything is different when talking to celebrities it's the desire to not appear to be just another fan; trying to find the point between complimenting and gushing, the place between being excited and being Screaming Fan #6,778. It's the desire to treat them like normal people with great talents, not gods, that drives any unusual chemical activity celebrities might conjure in my brain.
I say all this both to pad my daily word count, and as a lead-in to my real point, which is, basically, that it's harder to maintain a blog when you're not some kind of famous; and that in some ways, on some blogs, being famous can be a way of cheating.
Now, please do not hear me trashing weblog culture. I have Warren Ellis's blog on a feed; I read Neil Gaiman's blog with respectable frequency; I even check out what Wil Wheaton has to say now and then. And I doubt anyone has missed the link somewhere to the right advertising the Cabinet of Wonders. I don't think celebrities (or at least these celebrities) intentionally leverage their fame to allow themselves easy, content-free blogging. But I do think that fame, Internet-based or otherwise, makes the job of maintaining a blog much, much easier.
For instance, look at Warren Ellis. Alright, now that you're certain someone on this planet thinks you're a bit daft, look at his blog. Read what he posts there, and if you can, read it like it's something being posted by your good friend, rather than a Very Important Author you enjoy. What do you see?
Most likely, you see a few advertisements for his new creative efforts (especially Freakangels, though that may have disappeared of late). But then it starts to get pretty jejune. You see photographs of interesting places. You see compiled tweets. You see him asking you to turn him on to new bands. With the exception of his ads and his World Wide Week idea (which I think is pretty brilliant), his blog probably looks pretty similar to, oh, yours. Yet, Warren Ellis has something that, most likely, you don't:
Comments.
Maybe this is just because I tend to run pretty low on the comments on my blogs, but it seems to me like once you get to blogs being hosted by actual adults, the distribution of comments is dramatically uneven. Warren Ellis has no difficulty getting into double digits and often hits triple, and political blogs can get similar volumes. Even allowing for double posts and for the number of responses that are going to be "yeah" and "LOL" and "/signed", that's still a much higher volume than most. This is, of course, barring highly polemical posts; I got some pretty intense traffic when I was 20 and dumb enough to openly slam one of my friends on LiveJournal (let's not even get into it...).
So, what's the difference? Well, it's two-fold.
One aspect, to be perfectly honest, is that Warren Ellis is a good writer, and a good writer without a track record of writing abysmally. People read his posts because they can count on acerbic wit, news on works by a writer they love, and maybe even something new to read or see or hear. In short, his is a blog that does deserve traffic.
But the other aspect, and you knew this was coming, is that Warren Ellis (and Wil Wheaton and Neil Gaiman and whoever) is a Very Famous Man. People are tempted to comment on blogs by Very Famous Men, because (or so I perceive it) those comments are imbued with some greater potency because they stand a higher chance of being read by a Very Famous Man, or even (gasp!) replied to by them. Certainly, I was electrified the one time Cherie Priest responded to me, so I don't think I'm entirely off-base here. And it's not merely about wanting a pat on the head--plenty of people disagree with Ellis (Wheaton/Gaiman/etc. etc.) as well, but even that can be its own sort of attempt to garner social prestige: you could be The Person That Showed Warren Ellis What's What. And how cool would that be?
This is the thing I don't entirely get, even given my brush with Cherie Priest. But this is not the thing that bothers me. The thing that bothers me is something deeper that this is just a little glimpse into--the problem is closer to the surface here because the presence of a celebrity guarantees the whole situation greater exposure. And that issue is the desire to be Internet Famous, and the tendency to measure yourself by your comments.
People want comments. I want comments. Comments are what keeps a blog a live, because ultimately, a blog post is the opening of a conversation. Unfortunately, it's a conversation that is alternately much faster than a face-to-face, and much slower. Blogs and blog readers demand their own peculiar schedules, and if comments or new posts fail to conform, the comments will go unanswered, or even worse, the blogs will die. Most bloggers can't even get away with taking a hiatus without their comments vanishing into thin air--I admit I panicked a little when I realized I'd totally missed last week's post. So naturally, the desire is to find a way to (a) update on some sort of regular, relatively acceptable schedule, and (b) make your comment bucket overflow. Sometimes this desire just results in frustration; but more often, this can result in the manufacturing of Internet fame.
We've all encountered a blog that was clearly doing the moral equivalent of post-count whoring: the unnecessary misanthropy, or the constant link-spam with witty little comments, or the recycled political punditry without anything new in the way of viewpoint or research. Whether or not the people writing these blogs are doing so consciously, what they are doing is trying to be someone famous; to fake being famous, because on the Internet it's really easy for fake to become real. This isn't even one or two people, or a dozen people; this is a large percentage of blogs. Really, I think this might be part of the driving force behind the posts we've all been guilty of (including yours truly) that are basically just us rehashing our days and our grocery lists in a grandiose fashion; not that there's anything
wrong with those blog posts, but unless your friends don't see you very often those are probably not the things people want to read. But then, Neil Gaiman manages to write about driving kids to school and beekeeping and get a lot of readers, so maybe our banal posts are the things that will win us some accolades...
Really, I have no conclusion here, except that fame does strange things, and even more so the desire to be famous. The Internet just accelerates the cycle, and probably makes it a little harder to burn out on drugs. If I were to conclude, it would be to wonder how to patch the gaps in my posting schedule and the times when I am not inspired to write anything that would make anyone think--and to wonder if by "make anyone think" I really mean "make anyone comment". Is it possible that even the Internet is being powered by the human love of being the one with the biggest (or at least best) number? Unfortunately, I think so.
Labels: humans, media